My name is Aarin Chung and I’m the owner of Honey Bar Media!
I’ve been running my real estate marketing business for almost three years now and I’ve had a few agents shyly say to me, “well, all of this stuff works for you… but what if it doesn’t work for me?”
Sigh. I get it.
But here’s a secret: I knew absolutely NOTHING about social media, video, graphic design, or Facebook Ads when I first started.
I also made a ton of mistakes along the way. (You should’ve seen me when I was starting out…Struggle City, would be an understatement).
In fact, let me take you behind the scenes of where I started out, so that you can really see where I’m coming from.
I started my marketing agency in 2015 from a studio apartment in Irvine, California.
I used to be a Senior Account Executive at a well-known social media company. Every day, I worked with the best interior designers, architects, and general contractors in the world… I taught them how to crossover from traditional word of mouth marketing to building a massive presence for their businesses online.
It was an awesome Silicon Valley-based startup and I loved teaching small business owners about online marketing. But, one day, out of the blue, I met the man that I would marry. And when we tied the knot, I moved into his house – Far far away from my job, my friends, and my family.
So I quit my tech job, became a licensed Realtor, joined a big brokerage, and started doing real estate.
But I quickly realized two things:
- I loved generating leads online, but wasn’t wild about the process of actually selling homes (you are a much better person than me)
- I was really frustrated by all of the information I was being fed about lead generation (which was totally inaccurate and outdated)
Armed with these two new revelations, I sought out to master online lead generation on my own. I bought every course known to man and began testing everything I could on my own website and social platforms. Soon, I began generating a ton of leads and referred them out to other agents in my office.
After 6 months of consistent results, a few of the top producers in the area started seeking me out, and 5 of them hired me on the spot. Shortly thereafter, I started a blog to document the trends I was seeing, and agents started seeking me out from all over the country…..
It was then that I realized that there was a huge gap in this industry that I could fulfill. I literally just started creating all of the resources I wish I had when I first started out!
Soon after, the blog snowballed into a website design studio… And a virtual assistance company… And an advertising agency… And now an online education company. Phew!
It wasn’t easy, I made a lot of mistakes along the way, and I’ve easily spent well over $25k on my personal education to master online lead generation for myself and all of my real estate agent clients…
But it was all worth it.
Because it wasn’t long before I was able to get a birds-eye view of what was working and what wasn’t, globally, when it came to real estate marketing. I quickly realized what buyers and sellers really want these days before choosing a Realtor… And designed marketing plans for agents that spoke directly to their clients’ greatest needs, wants, and concerns. That’s what happens when you’re in the trenches, every day, helping agents.
Now, just a short time later, I’ve turned my brand into a profitable business and I have thousands of agents from around the world who have joined me on this journey. It’s surreal.
And honestly? I have best job on the planet. And I’m grateful for it everyday.
Whether you’re just starting out or you’re already a top producer, I know I can help you.
So, each week, I share tips, stories, and inspiration to show you what got me from zero to 100+ leads generated daily, helping more people, and having a blast during lead gen 🙂
I also share my best social media, blogging, and Facebook advertising tactics too.
But the real point I want to remind you of is that no matter how you feel or where you’re at right now, generating leads… on demand… online is SO possible. And I’m here to show you how to do it.
For now, I want to share some of the BEST and most valuable blog posts I’ve written. I have tons of posts in my archives, but I hand-picked the following based on how much my audience loved ’em…
- Social Media for Real Estate
- Instagram For Real Estate
- Facebook For Real Estate
- Real Estate Marketing Tools I Can’t Live Without
- Using Pinterest For Real Estate Business
- Using Twitter For Real Estate
- YouTube Real Estate Marketing
- How To Write A Real Estate Blog
- Real Estate Blog Ideas
I hope you love them, too!